The company's purpose is the design, creation, production and marketing, both online and offline, of its own and third-party handicraft products, as well as the purchase, import, sale and export of materials, products and equipment related to these activities. The company also aims to organize courses and events related to these activities and, more broadly, to the world of art, as well as consulting, services and sales for third parties in the artistic and handicraft sector. Finally, the company may carry out all commercial, industrial and financial operations or of any other kind deemed necessary or useful, functionally connected with the company's purpose or aimed at achieving it, including the purchase and sale of movable and immovable property in Switzerland and abroad related to the aforementioned activities.