The company aims to operate a nail, nails, barber, hairdresser, cosmetics and makeup studio, as well as to provide hand and foot care and training, film and digital productions, photography and layout, production, trade and rental, as well as consulting, training and courses in the media and film industry. Furthermore, the company aims to operate social media accounts, telecommunications and marketplace groups, online shops, in particular online trade, as well as import and export of goods of all kinds, online insurance services for products of all kinds, the brokerage of provider and other telecommunications and IT services and insurance services, the implementation of telecommunications and IT training and events of all kinds. Additionally, the brokerage of insurance and financing products through online channels and social media apps, in particular digital social media solutions, the brokerage of insurance of all kinds and the provision of related services, the provision of financial services and services in the areas of corporate consulting, pension planning, 3a and 3b provision, as well as the development of structural and restructuring measures, sales and management training, and the development of marketing and advertising concepts. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies or merge with them, and directly or indirectly finance companies in which it has a stake. It can buy, sell or use patents, licenses and trademarks. The company can acquire, hold, encumber and sell real estate in Switzerland and abroad. The company can conduct all business, enter into obligations and conclude contracts that are suitable to promote the company's purpose and the development of the company, or that are directly or indirectly related to it.