The company's purpose is to manufacture, import and export watches and jewelry, as well as to trade in goods of all kinds. The company may establish branches and subsidiaries, participate in other companies, acquire or establish similar or related companies, and acquire, manage and sell real estate. The company may conduct financing transactions of all kinds, in particular also provide financing to its shareholders, group companies and third parties for consideration or free of charge, and provide collateral of all kinds for its own liabilities and the liabilities of its shareholders, group companies or third parties for consideration or free of charge, in particular in the form of pledges, security assignments or security transfers of the company's assets or guarantees of all kinds.