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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,887 companies indexed · Last updated: today
DirectoryAssociations & Interest GroupsInterest GroupsSt. GallenSwiss Music Promoters Association (SMPA)
Swiss Music Promoters Association (SMPA) Logo
Verified· 2 sourcesTrust Score
Summary

About the company

The company's core activity is the representation and promotion of the interests of music event organizers and promoters in Switzerland. The Swiss Music Promoters Association (SMPA) offers services such as public relations, political representation, training and services to its members to support the organization and implementation of music events.

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Swiss Music Promoters Association (SMPA)

✓ Offered9
Representation of the live music industry
Contact for politics, authorities and institutions; representation of the members’ shared interests, participation in decision-making processes, public relations and promotion of exchange among members.
Membership in the trade association
Admission of event organisers based in Switzerland who arrange concerts, shows or festivals at their own risk; including participation in meetings and association work.
Political representation via the parliamentary group «Rock/Pop im Bundeshaus»
Platform for exchange on live entertainment, music, culture and events, as well as topics such as withholding tax, VAT, copyright, ticket resale market, security and training.
Combating the ticket resale market
Information and recommendations for buying tickets only through authorised ticket outlets; notes on risks, counterfeits and inflated prices in the resale market.
Training in live marketing
Specialised course Dipl. Marketing Manager Communications & Events SLM for event marketing, sports management, sponsorship, artist promotion, communications, music management and live entertainment.
Advisory on dB limits in Switzerland
Contract appendix with information on applicable Swiss sound regulations for artists; download in German, French and English.
Job placement / job board
Publication of vacant positions with members as well as applications from students of the Swiss School of Live Marketing SLM.
Information on the job notification requirement
Notes on the job notification requirement since 1 July 2018 and reference to the relevant information page for employers.
Members’ events calendar
Calendar with events from SMPA members as well as export and subscription functions for Google Calendar and ICS files.
Trust & reputation

ranQ Trust Score of Swiss Music Promoters Association (SMPA): 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 54% · As of October 2026

Without public customer reviews the score stays capped.

Swiss Music Promoters Association (SMPA) has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
x
CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
Swiss Music Promoters Association (SMPA) scores 83.5 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.70.07%
Swiss Music Promoters Association (SMPA) scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
Swiss Music Promoters Association (SMPA) scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

Swiss Music Promoters Association (SMPA) reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Knowledge

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Location

Rosenbergstrasse 14
9000 St. Gallen

At a glance

Legal form
Association
UID
CHE-103.574.775
Founded
2005 · 21 years
Last commercial register change
April 8, 2025
Employees
11 to 20
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.73.06%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
  • Full methodology

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