All activities and operations in the field of international tourism, in particular in the area of individual and group travel sales, hospitality and gastronomy; all consulting activities, innovation management, marketing, linguistic services and training; all activities in the field of logistics; management of the company's intellectual property; all consulting activities, in particular in the areas of finance, real estate, immigration, mergers and acquisitions and trading, as well as all other operations directly or indirectly related, insofar as these services are not subject to prior authorization (in particular under the Financial Institutions Act, LEFin); management of a general merchandise trade and their transportation. The company may also carry out, either on its own account or on behalf of third parties, all commercial, movable and financial operations, in direct or indirect relation to its purpose, in any form whatsoever, in particular in the form of participations. The company may open branches in Switzerland and abroad, found or acquire any company pursuing a similar or complementary purpose. The company may grant loans or guarantees to its shareholders or third parties.