Manufacture, trade in and distribution of cosmetic products, provision of services in the fields of beauty, make-up and special effects make-up, as well as creation of artistic works on the human body in any possible form, in particular in the form of tattoos and piercings. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire, encumber, sell and manage real estate in Switzerland and abroad, provide financing for its own account or for the account of third parties, grant guarantees and sureties for subsidiaries and third parties, acquire, manage and sell properties and securities, take out and grant loans, provide guarantees and other securities, as well as acquire, manage and exploit intellectual property rights.