Design, manufacture, sale of watch components, jewelry, medical and dental products as well as all activities resulting therefrom; purchase, sale, development of real estate, construction and renovation of buildings, property management, real estate brokerage, real estate consulting. To this end, the company may engage in any financial, commercial or industrial activity, movable or immovable, directly or indirectly related to its purpose; establish branches or subsidiaries in Switzerland and abroad; participate in all enterprises having a direct or indirect relationship with its purpose; grant loans or guarantees to associates or third parties if it serves its interests.