The company's purpose is to trade in luxury products of all kinds and to provide related services, as well as to provide services in the field of communication. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, sell, and exploit intellectual property rights, in particular patents and patent rights, as well as acquire and grant licenses under such rights. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as enter into guarantees and sureties for subsidiaries and third parties.