The company's purpose is to place and assist potential students as well as provide consulting services in the academic and school sector. Advising on services and courses, including assistance in choosing university studies and selecting the most suitable institutions and study programs. Promoting cooperation between national and foreign universities, including participation in other business ventures, as well as any operation aimed at achieving the company's social purpose. The company may open branches and subsidiaries both in Switzerland and abroad. The company may also participate in real estate ventures and acquire and sell real estate in Switzerland and abroad.