The company's purpose is to provide consulting, analysis, conception, texting and realization in the areas of marketing, sales, communication and IT, particularly in mobile marketing, mobile advertising, mobile CRM, mobile content, as well as trade, production and sale of software, other products and services, especially in the field of marketing and in the management of customer databases. The company may establish branches in Switzerland and abroad, participate in other companies, acquire or sell other companies. It may acquire, manage and sell real estate and securities. It may carry out all commercial and financial transactions that may be conducive to the realization of its purpose. It may take out and grant loans, provide guarantees and other securities, acquire, manage and exploit intellectual property rights.