The company aims to provide production, management, marketing and sales services, as well as financing and licensing services, all related to cultural, commercial and educational events, among others, in the fields of theater, film, television, radio, art and literature, and music. The company is also active in the fields of advertising, public relations and translation. It can establish agencies, branches and subsidiaries at home and abroad, and in general, carry out any activity that is suitable to promote the purpose of the company, in particular also acquire, manage, encumber and dispose of participations, real estate and intellectual property rights. It can also provide financing for itself and third parties, as well as provide guarantees and other securities.