The company's purpose is to develop, manufacture, install and distribute communication systems, in particular printed materials of all kinds, sound recordings, films and video films and other communication media, provide services in the media sector, including media consulting and media brokerage, as well as conduct market research. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide security for the liabilities of affiliated companies.