Operation, management and direction of fitness centers in Switzerland and abroad, as well as trade in goods of all kinds in Switzerland and abroad, in particular sports clothing and nutritional supplements. Additionally, consulting and coaching in the areas of nutrition, fitness and health. The company may establish branches and subsidiaries in Switzerland and abroad, participate in or acquire companies in Switzerland and abroad, and conduct all business directly or indirectly related to its purpose. It may also acquire, encumber, sell and manage real estate, securities and intellectual property of all kinds in Switzerland and abroad, carry out financing on its own account or on behalf of third parties, and provide guarantees and sureties for subsidiaries and third parties.