The company's purpose is to trade in goods of all kinds, in particular to distribute and sell through various platforms as well as through its own online shop. The company can provide services in the field of e-commerce and online marketing, as well as offer training and consulting services related to online trading. Furthermore, the company can conduct all business that is suitable to promote the company's purpose directly or indirectly. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.