The company aims to operate a digital loyalty program for retail and provide related services. The company can establish branches and subsidiaries domestically and abroad, and participate in other companies domestically and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, dispose of, and manage real estate domestically and abroad. It can also arrange financing for its own or third-party account and provide guarantees and sureties for subsidiaries and third parties. The company can grant loans to its direct or indirect shareholders or other companies within the group and provide securities of any kind for their liabilities to third parties, including by pledging or security transfer of its own assets or guarantees of any kind, even if such loans or securities are in the sole interest of its direct or indirect shareholders or other group companies and are granted free of charge.