Promotion of the professional and personal qualifications of its members and young professionals in the field of hospitality; support of the efforts of the Swiss Hotel Association, the hospitality industry and tourism; dissemination of the idea of training and further education in the hotel and catering industry to increase the performance of businesses and to promote the development of individuals working in this sector; promotion of further education and research in the field of business management in the hotel and catering industry; protection and promotion of the professional and individual interests of its members through mutual support; fostering and promoting camaraderie among members.