The company's purpose is to provide consulting, creation and artistic direction services in the fields of graphics and industrial design. It may also offer training in these areas. Furthermore, the company's purpose is the publishing and distribution of all kinds of products, in particular accessories and clothing. The company may establish branches and subsidiaries and may participate in other companies, both in Switzerland and abroad, and in general, carry out any activity directly or indirectly related to its purpose. The company may acquire, hold and dispose of real estate, both in Switzerland and abroad. It may carry out, either on its own account or on behalf of third parties, all financial transactions as well as provide guarantees or warranties for subsidiaries or third parties.