The purpose of this company is to trade in goods of all kinds, import and export, take over representations for domestic and foreign countries, operate retail stores for textiles, leather goods, gift items and accessories such as sunglasses, watches and jewelry, etc., as well as online trading. The company can also provide corporate consulting services in Switzerland and abroad. The company can participate in other companies, acquire, exploit, manage and sell real estate and intellectual property rights, establish subsidiaries and branches in Switzerland and abroad, and perform all legal transactions that may be necessary or suitable to promote the purpose of the company or the development of group companies. Furthermore, the company can participate directly or indirectly in group financing, in particular by granting loans to its direct or indirect shareholders or other group companies or providing guarantees, sureties or other securities of all kinds for their liabilities to third parties, even if these loans or securities are in the exclusive interest of its direct or indirect shareholders or other group companies and are provided free of charge.