Watches and Wonders Geneva Foundation (WWGF)

to promote high-end watchmaking, in particular technical and precious watchmaking, through the organization of physical and digital watchmaking fairs as well as other luxury accessory products, in Switzerland and around the world, in particular a fair in Geneva (the "New Salon"). The Foundation may also organize and/or participate in other events or congresses, in Switzerland and abroad, or undertake any activity deemed appropriate to achieve its purpose.