The company aims to develop and market digital, software, data, platform and other application solutions and applications for the sports, fashion and consumer goods industries as well as trade in goods of all kinds worldwide. Furthermore, the company aims to acquire, manage and sell participations in domestic and foreign companies of all kinds. It can perform group management and financing tasks, in particular take out and grant loans, as well as provide guarantees and other securities. It can also acquire, manage, encumber and sell intellectual property rights, licenses, real estate and securities. The company can establish branches and subsidiaries at home and abroad and participate in other companies at home and abroad. It can conduct all business that is directly or indirectly related to its purpose.