The company's purpose is to advise businesses and independents in the field of communication, press and text work, online product sales and online courses. The company may also establish branches in Switzerland and abroad, acquire participations in other companies in Switzerland and abroad, excluding operations prohibited by the LFAIE; with regard to real estate participations in Switzerland, these are limited to companies with exclusively commercial purposes. The company may also acquire or create similar or related businesses, as well as conclude all transactions and contracts that are intended to promote the purpose of the company. It may carry out, either on its own account or on behalf of third parties, all financial, commercial, movable or immovable transactions that are directly or indirectly related to its purpose and may be interested in all similar businesses in any form.