The company's purpose is to manufacture and distribute baked goods, baked goods specialties and confectionery products in Switzerland and abroad. It plans and implements operations in the gastronomy and retail sectors and grants license and franchise rights in Switzerland and abroad. It advises and supports companies of all kinds, particularly in the areas of gastronomy, finance, banking, insurance, telecommunications, industry and trade, and carries out brokerage and other intermediary activities. It takes on projects, develops, implements and supports concepts. The company can enter into all transactions, take measures and conclude contracts that are connected with or suitable to promote the company's purpose. The company can establish branches in Switzerland and abroad, participate in companies of the same or related industries or acquire or establish and finance such companies. The company can acquire, manage and sell real estate and properties.