The company's purpose is to provide consulting and services in administrative and business matters to partner companies, in the development and implementation of business models and distribution systems, in project management and project coaching, as well as the trade of goods of all kinds. It can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire and sell real estate, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.