The company's purpose is to acquire, hold, manage and sell participations, as well as to acquire, create, manage, rent and sell properties and to provide all services related thereto. Furthermore, it aims to take over and exercise publishing rights. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, trade in goods of all kinds and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.