Production and manufacture of audiovisual products; sale and trade of goods, in particular in the field of information technology as well as film, video and photography technology; consulting in the fields of media, marketing and advertising as well as provision of all services related to the aforementioned areas. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire similar or related companies or merge with them, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may acquire, manage, encumber and sell real estate, copyrights, patents and licenses of all kinds.