Advisory services in the fields of strategy and business development (Business Development), management of companies in the fields of beauty, luxury, retail, health and commercial aviation as well as all related services. The company may also engage in any other activity directly or indirectly related to these objectives; it may, in particular, create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with identical or similar objectives, or merge with such companies, carry out all operations and conclude all contracts suitable for developing and extending its objective or directly or indirectly related thereto. It may also grant loans or guarantees to associates or third parties, if this promotes its interests.