The company's purpose is the production and distribution of beverages, the trade in beverages and goods of all kinds, as well as the provision of additional services in these areas. The company may establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any transactions and conclude contracts that are suitable for promoting the company's purpose or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, intellectual property rights, and licenses of all kinds.