The company aims to sell and adapt hearing aids and their accessories; trade and maintenance of acoustic and audio devices and their accessories; consulting and trading in audiological products; execution of advertising contracts of any kind and advertising consulting in the fields of online, print, TV and radio, creation and maintenance of websites, development and realization of advertising concepts as well as trading in goods of all kinds; taking over and granting of representations; carrying out of consultations and expert appraisals; management of assets. The company may also acquire, manage and dispose of copyrights, patents and licenses of all kinds. The company may establish branches and subsidiaries at home and abroad and participate in other companies at home and abroad as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of and manage real estate at home and abroad. It may also provide financing for its own or third-party account as well as provide guarantees and sureties for subsidiaries and third parties.