The company's purpose is to operate restaurants and shops, as well as trade in goods of all kinds. It organizes its own events and rents out premises. Additionally, the company aims to conduct market research of all kinds, provide services in the field of business consulting, organization and corporate restructuring, sales promotion, study, implementation and coordination of sales networks, personnel training, and assume representation and representation mandates for food. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for subsidiaries and third parties.