The company's purpose is to operate a concept store, as well as to manufacture, sell, and trade in goods of all kinds, and to provide services in the areas of retail, catering, and lifestyle. The company may organize events and conduct all transactions that are suitable for promoting the company's purpose directly or indirectly. The company may establish branches and subsidiaries at home and abroad and participate in other companies at home and abroad. The company may acquire, encumber, dispose of, and manage real estate at home and abroad. It may also provide financing on its own account or on behalf of others, as well as provide guarantees and sureties for subsidiaries and third parties.