The company's purpose is: trade (purchase, sale, import, export, representation, distribution) of all products in the fields related to tobacco, watchmaking and spirits; logistics, transportation, storage and guarding of cigars; restoration, maintenance, purchase and sale of collection pieces and all cultural goods related to the tobacco and cigar craftsmanship in general. The company may participate in other companies in Switzerland and abroad, acquire or establish companies with an identical or similar purpose, create branches or subsidiaries in Switzerland or abroad, carry out all financial, commercial, industrial and real estate operations (except for operations prohibited by the LFAIE), and conclude all contracts that are suitable for developing its purpose or relating directly or indirectly to it.