The purpose of the company is the conception, planning, organization and execution of events of all kinds, in particular corporate events, company parties as well as brand and live experiences. The company provides services in the areas of live communications, event and experience design, staging, production, project management, consulting and consulting services as well as content and media production. Furthermore, the company aims to trade in goods of all kinds. The company can operate both domestically and internationally, establish branches and subsidiaries, and invest in other companies both domestically and internationally. It can conduct all business activities that are directly or indirectly related to its purpose, in particular acquire, encumber, dispose of and manage real estate both domestically and internationally. The company can also provide financing for its own or third-party accounts and issue guarantees and bonds for subsidiaries and third parties.