The company aims to manufacture and sell bakery, confectionery, confiserie, and takeaway products as well as related goods, and to operate retail stores with and without cafés. The company is authorized to acquire, encumber, dispose of, and manage real estate. The company may establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related businesses, and enter into all transactions and conclude all contracts that are suitable for promoting the company's purpose or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, copyrights, patents, and licenses of all kinds.