The company's purpose is to acquire, hold, administer, manage, and dispose of interests in any companies or enterprises, directly or indirectly, both in Switzerland and abroad, except for operations prohibited by the LFAIE. It also aims to provide management, advisory, coordination, management, and financing services to its subsidiaries or companies in which it holds an interest. In particular, it can invest in companies active in the fields of services, crafts, luxury, food, concierge services, and sustainability. The company may: exercise any financial, commercial, or industrial activity, movable or immovable, directly or indirectly related to its purpose; create branches or subsidiaries in Switzerland and abroad; participate in any enterprises having a direct or indirect relationship with its purpose; grant loans or guarantees to shareholders or third parties, if this promotes its interests.