The company aims to establish a consulting, sales and training network in the fields of sports, fitness and health. The company may broker and operate trade in sports articles, as well as offer consulting and training services in the fields of sports, fitness and health. The company may acquire, hold, exploit and/or sell commercial intellectual property rights, in particular national and international patents and licenses. Furthermore, the company may participate in other companies in any legal form, enter into other companies as a shareholder, assume representations, provide financing for its own or third-party accounts, enter into guarantees and/or sureties for subsidiaries and/or third parties, establish branch offices in Switzerland and/or abroad, found subsidiaries, and acquire, manage and/or sell real estate and/or securities. In addition, the company may conduct all business and conclude contracts that are suitable to promote the purpose of the company and/or which are directly or indirectly related to the purpose.