Planning and implementation of marketing strategies, conducting market analyses, creation and optimization of global advertising campaigns mainly in Switzerland, customer care and customer satisfaction, surveys, provision, implementation, sale and representation in the field of telecommunications with specialized hardware and software, direct sales of telephone traffic, customer representation, customer surveys and customer service, from order acceptance to complaint handling, from info lines to help desk services, specialized data transmission, awarding and acceptance of marketing mandates in the field of telecommunications, trading on a mandate basis, as well as direct sales of all products and materials, either on its own account or on behalf of third-party companies, consulting, support, services and representation, in particular in the areas of marketing, telecommunications, telemarketing or general trade; full purpose description according to the articles of association.