The company's purpose is the production, trade and distribution of audiovisual and interactive media, in particular in the entertainment sector, services in the field of audiovisual and interactive media, software development and the implementation of training courses. The purpose also includes the acquisition, management, exploitation and commercial use of licenses, copyrights, trademarks, patents and other audiovisual, artistic and other intellectual property rights. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is suitable to promote the achievement of the company's purpose or that is directly or indirectly related to it. The company can also provide financing for its own account or for the account of third parties and provide security for the liabilities of affiliated companies.