The company's activity in the field of fashion in Switzerland, in particular the sale of clothing items, the management of clothing stores, production, distribution, import, export, trade, franchising activity of clothing products, style and personal care products, fashion, accessories and gift items, recreational services. The management of hotels, tourist centers, sports and recreational clubs, bars, canteens and restaurants. The company may acquire industrial and commercial real estate such as permanent business establishments for economic-commercial purposes. The company may undertake any other activity that is related to the company's purpose or that is suitable to promote it.