The purpose of the company is the development of new products and services, the development of growth and innovation projects, as well as the provision of services in the field of marketing and communication. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage and sell real estate, and enter into any business and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.