The company aims to operate and manage an immersive and interactive museum, a cafeteria, a shop, as well as organize events, educational activities, and operate any business or service related to the world of candies, confectionery, and leisure. It can engage in the import, export, manufacture, purchase, and sale of food and non-food products. The company offers services, consulting, marketing, and promotion related to its corporate purpose. The company can create branches in Switzerland and abroad. It can take participations in any companies, acquire or create such companies, carry out any operations, and perform any functions that are likely to develop the company's purpose or that have a direct or indirect relationship with its object. It can grant loans or guarantees to partners or third parties, if this promotes its interests.