Provision of services in the media sector, in particular the production of photos and videos as well as editorial contributions. The company may also purchase, sell and rent motor vehicles and accessories. It may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, acquire or sell real estate, carry out all operations and conclude all contracts suitable for developing and expanding its purpose or directly or indirectly related thereto.