The company's purpose is the development, production, distribution and rental of all types of fiction films, documentaries, advertising films and industrial films on all types of audiovisual media, also in collaboration with Swiss and foreign companies. The company also has the purpose of importing and exporting as well as trading in wines, spirits, beverages, foodstuffs and luxury goods as well as lifestyle products and all operations related thereto. The company may establish branches, subsidiaries and sales outlets in Switzerland and abroad, participate in other companies in Switzerland and abroad, and carry out all operations having a direct or indirect connection with its purpose. It may hold, manage and exploit intellectual property rights. The company may acquire, encumber, sell and administer real estate in Switzerland and abroad. It may also carry out financing for its own account or for the account of third parties, as well as contract guarantees and sureties for subsidiaries and third parties.