The company's purpose is to manufacture and trade high-quality nicotine replacement products, as well as operate a sales outlet and an online shop. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into all transactions and contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may also acquire, manage, encumber and sell properties, intellectual property rights and licenses of all kinds.