The management, administration, and corporate governance, as well as all work and services related to this field, particularly in the hospitality industry. It may also create, own, develop brands and franchise. The Company may also acquire, hold, sell shares in any companies or enterprises in Switzerland and abroad, to anyone who wants to create similar businesses and handle any operation or function that are intended to develop the main purpose of the Company or that is directly or indirectly related to its purpose. Regarding shareholdings in real estate companies based in Switzerland, they will be limited to real estate companies whose properties are exclusively for commercial use. It can buy, sell, lease, and manage any property. Real estate acquisitions in Switzerland will be limited to properties exclusively for commercial use. The Company may also grant loans to other group companies or to its shareholders.