The company's purpose is to engage in various activities to expand its business horizon. This includes: the manufacture and distribution of beer, as well as participation in events to promote beer sales. This encompasses the planning and execution of events that promote the marketing of the manufactured beer. The independent organization of events, including the planning, organization, and execution of various events to strengthen the company's profile and promote the beer business. The provision of IT services, including consulting, software development, system administration, including hardware maintenance, to meet the demand for IT solutions in various areas. The rental of qualified IT personnel to third parties to support their projects in various IT areas. The employment and placement of qualified caregivers, particularly in elderly care. The company may also establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire other companies or merge with them, acquire, manage, broker, and sell real estate and securities, take out and grant loans, provide guarantees and other securities, acquire, manage, and exploit intellectual property rights, and in general conduct all business that is suitable to promote the purpose of the company or is directly or indirectly related to it.