All activities related to the fields of investment and management, in particular offering investment advisory services, portfolio management, financial analysis and financial market strategy; trading, brokerage and transactions on financial markets, including on derivative products, currencies, commodities and complex financial instruments; press and media, in particular collecting information, writing articles, producing reports, editing and publishing on all suitable media, such as print media, social networks and advertising spaces. The company may carry out all financial, commercial, industrial, movable and immovable transactions (excluding operations prohibited by the LFAIE) for its own account or for the account of third parties, in Switzerland and abroad, directly or indirectly related to the main purpose. It may establish branches in Switzerland and abroad. The company may establish branches and subsidiaries in Switzerland and abroad, acquire participations in other companies, as well as conclude any contract that promotes its development or relates directly or indirectly to its corporate purpose.