The company's purpose is to trade in and distribute sports systems, sports articles, system components for sports articles, and sports and leisure clothing worldwide. The company can conduct all commercial and financial transactions that are directly or indirectly related to the aforementioned company purpose or promote it, in particular also the acquisition and exploitation of trademark rights. It can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company can acquire, hold and sell real estate.