The company's purpose is to provide training and further education for golfers, organize golf events such as golf trips, and provide consulting and planning services for golf courses. Additionally, the company provides services in the areas of image, sound, graphics, photography, video, photo/video studio, commissioned recordings of all kinds, image processing, image database, photography courses, photography trips, exhibitions, and trade in goods, in particular photographic and graphic products. The company may also conduct all business that is suitable to promote the achievement of the company's purpose or that is directly or indirectly related to it. The company may also establish branches and subsidiaries in Switzerland and abroad and participate in other companies. It may acquire, encumber, sell and manage real estate in Switzerland and abroad.