The company's purpose is: planning, conception, financing, production, promotion, exploitation, rental, brokerage and trade of audiovisual products, such as feature, documentary, educational, advertising and commissioned films, videos and all types of visual and audiovisual data carriers, music, press and print products as well as electronic media, including the internet; acquisition, management, exploitation and commercial use of licenses, copyrights, patents and other intellectual property rights; consulting and provision of further services in the fields of marketing, audiovision and communication - promotion of artists, directors, actors and other freelancers. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, either wholly or partially, and conduct all business that is directly or indirectly related to its purpose. It may acquire and manage real estate and securities; acquire, manage and exploit copyrights, licenses and other intellectual property rights; provide financing for its own account or for the account of third parties; grant loans and guarantees and conduct further commercial and financial transactions that may be conducive to the realization of its purpose.