The company's purpose is the acquisition, operation, and marketing of automatic perfume and beauty product dispensers integrating digital advertising supports. It can engage in the leasing and maintenance of these machines, as well as the dissemination of promotional and commercial content through integrated screens. As an ancillary activity, it can engage in any commercial activity related to its purpose, establish branches in Switzerland and abroad, participate in other companies, and carry out all operations to promote its development. It may also carry out all commercial, financial, and movable or immovable operations (with the exception of operations prohibited by the LFAIE) directly or indirectly related to its purpose.